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UFC Sells For $4 Billion
UFC Sells For $4 Billion
UFC has been sold for $4 billion. As it stands, this is the most expensive transaction for an organization in sports history. Four agencies had to get together to make the deal work -- talent agency WME-IMG is partnering with its owner Silver Lake Partners, Kohlberg Kravis Roberts, and MSD Capital to pony up the $4 billion...